October 01, 2012
The article features research by Prof. Wilcox that examines how browsing Facebook lowers one’s self control and is linked to higher debt, weight.
Why We Are So Rude Online
August 17, 2012
The column cites a paper co–written by Prof. Johar that examines goal setting in the context of financial decision–making.
Something for the Weekend Column
March 12, 2012
Ad Age features a study led by Prof. Sexton and David Rogers, Executive Director, Center on Global Brand Leadership that was presented at the BRITE ’12 conference.
March 08, 2012
The Society of Consumer Psychology has recognized Professor Eric Johnson with the Distinguished Scientific Achievement Award.
March 01, 2012
Research by Profs. Ansari and Koenigsberg predicts how multiple, distinct types of relationships form in social networks.
What Makes Networks Tick
February 28, 2012
The article features research by Profs. Lee and Pham that finds higher trust in an individual’s feelings may result in more accurate predictions about a variety of future events.
January 30, 2012
The article discusses The Design & Marketing of Luxury Products, a joint Master Class offered by Columbia Business School and Parsons The New School for Design. The course is co-taught by Prof. Maisonrouge.
December 27, 2011
Prof. Cohen discusses the problems facing Sears in 2012.
November 03, 2011
The article features a study by Prof. Pham that finds relaxed shoppers are willing to pay up to 15% more for goods than those who are less relaxed.
Just Relax, Then Buy More and Pay More For It
September 19, 2011
Prof. Brett Gordon weighs in on Netflix’s decision to separate its DVD and streaming services. The below link will connect you to BloombergBusinessWeek’s pick–up of the original AP article.
Netflix says it’s sorry, then creates new uproar
August 19, 2011
Study by Prof. Sheena Iyengar finds that for high-end items, price can serve as a signal for quality, pertinent in a consumer’s decision–making process.
Why You Conspicuously Avoid the Cheaper Wine