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Strategy

View faculty members, articles, events and classes by topic:
  • Accounting
  • Business Economics and Public Policy
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Research & Publications

View 27 more...

The Sanford C. Bernstein & Co. Center for Leadership and Ethics

April 10, 2008

The Midas Touch

Maryam Banikarim '93

The ability to see change before it happens — or to imagine change and create it — can result in billions of dollars. Can it be taught?

:
  • Entrepreneurship
  • Leadership
  • Strategy
Read post 8 comments
February 25, 2008

Letter from Baghdad

Todd Morris ’08

After spending a few months over here, I wanted to offer some perspective on the situation.

:
  • Operations
  • Strategy
Read post 2 comments
July 26, 2006

Decision brief: EMC turnaround

In the 1990s, EMC was the hottest stock on the NYSE. But when the dot-com bubble burst, the company took a turn for the worse. How did Joe Tucci revamp EMC's business model to fit a radically different marketplace?

:
  • Media and Technology
  • Organizations
  • Strategy
Read article
October 06, 2005

Understanding competitive advantage

In Competition Demystified, a new book based on his popular Economics of Strategic Behavior course, Bruce Greenwald offers a simple roadmap for navigating the competitive landscape.

:
  • Strategy
Read article
February 22, 2008

Pulling the Plug: Polaroid and Toshiba

Rita Gunther McGrath

One of the most difficult — but essential — decisions to make in today’s hypercompetitive markets are those that involve shutting things down.

:
  • Media and Technology
  • Organizations
  • Strategy
Read post 1 comments
January 17, 2008

Kill Your Sacred Cow

Bernd Schmitt

Pulling off bold strategies that change markets requires leadership through every step of strategy development, planning and implementation.

:
  • Marketing
  • Strategy
Read post 5 comments
June 27, 2006

When does competition lead to higher prices?

With the right product differentiation strategy, you can steal customers from your competition without provoking a price war.

:
  • Strategy
Read article
May 16, 2008

Making Hard Decisions Easier

Jason Roswig '07

Good decision making requires skills, and one way to learn these skills is by practice.

:
  • Leadership
  • Organizations
  • Strategy
Read post 0 comments
May 13, 2008

A Revolution Runs Flat

Rita Gunther McGrath

Michelin’s PAX Run-Flat tire was a big-bet innovation, intended to overturn the industry in the same way that their introduction of steel-belted radial tires did nearly 60 years ago. What went wrong?

:
  • Marketing
  • Strategy
Read post 0 comments
December 19, 2007

When familiarity breeds connections

For young biotech firms seeking prestigious industry alliances, who their top management team knows may be as important as what they know.

:
  • Organizations
  • Strategy
Read article
March 26, 2008

How Free Stuff Makes Money

Rita Gunther McGrath

A taxonomy of new web-based business models shows how healthy profits can be made even when aspects of an offering are available for free.

:
  • Marketing
  • Media and Technology
  • Strategy
Read post 2 comments
January 29, 2008

Case Study or Decision Brief?

Jill Stoddard

What is the best way to teach students to handle tough, real-world decisions?

:
  • Leadership
  • Strategy
Read post 7 comments
June 27, 2006

Collusion with private information

A game theory model offers antitrust regulators a new screening method for collusive behavior.

:
  • Business Economics and Public Policy
  • Strategy
Read article
May 05, 2008

Class of '08 Makes Their Mark

Anish Monga '08

This year, the Class of 2008 not only became the first class in the history of CBS to pledge an unrestricted gift, but also attained a never-before-seen participation rate: 95 percent.

:
  • Leadership
  • Strategy
Read post 1 comments
June 15, 2005

Customer lifetime value

Donald Lehmann discusses Managing Customers as Investments, a new book in which he and coauthor Sunil Gupta explain how to calculate and apply customer lifetime value.

:
  • Accounting
  • Corporate Finance
  • Marketing
  • Strategy
Read article
April 28, 2008

When Life Hands You Lemons, Create a Classroom Market Experiment

Bogachan Celen

During a classroom simulation, students were able to witness the failure of a market due to asymmetric information between sellers and buyers.

:
  • Business Economics and Public Policy
  • Capital Markets and Investments
  • Strategy
Read post 1 comments
February 27, 2006

Embrace your mess: Q&A with Eric Abrahamson

In his new book, Eric Abrahamson lambastes our profit-devouring, time-wasting obsession with order and revels in having achieved an optimal state of messiness.

:
  • Leadership
  • Operations
  • Organizations
  • Strategy
Read article
April 22, 2008

What's in a Face? Could Be Votes

Gita Johar

The answer to the question of who will win the election may lie partly in whether voters are looking for honesty or competence. And one clue to how candidates are perceived is the shape of their face.

:
  • Leadership
  • Marketing
  • Strategy
Read post 4 comments
February 20, 2008

Ask Professor Feiner: Too Much Email

Michael Feiner ’66

Dear Professor Feiner: As my career has progressed, the number of emails I get has increased exponentially, and I’m having trouble getting to all of them. Any tips on how to manage this?

:
  • Leadership
  • Strategy
Read post 7 comments
February 13, 2008

Three Secrets of My Success

John Gannon ’08

As I wind down my CBS career, I figured it would be a good time to impart some of the wisdom I’ve picked up over the last 12-plus months in business school.

:
  • Strategy
Read post 3 comments
June 15, 2005

More competition, please

You can sometimes improve your product's market share by adding competition. A study of consumer behavior challenges conventional wisdom about product placement.

:
  • Marketing
  • Strategy
Read article
May 02, 2008

Solving the Entrepreneurship Puzzle

Glenn Hubbard

To many, entrepreneurship calls to mind the path-breaking motivation envisioned by Schumpeter’s “creative destruction.” But much of entrepreneurship — and much of what we can teach in business school — is more akin to “nondestructive creation.”

:
  • Entrepreneurship
  • Leadership
  • Strategy
Read post 0 comments
June 27, 2006

Strategic intuition: The key to innovation

Combining ideas from military history, cognitive psychology and modern neuroscience, strategic intuition offers a four-step method for identifying and capturing opportunity.

:
  • Entrepreneurship
  • Strategy
Read article
July 26, 2006

Strategy for a dynamic world

Is the concept of sustainable competitive advantage still relevant in today's business environment? How can you take advantage of change and set yourself apart from the competition?

:
  • Strategy
Read article
October 24, 2007

Beyond the five-year strategic plan

In his new book, Bill Duggan reveals how to cultivate strategic intuition to drive innovation, solve problems and capitalize on unforeseen opportunities.

:
  • Entrepreneurship
  • Leadership
  • Strategy
Read article
July 26, 2006

Competition demystified

In an excerpt from their 2005 book, Bruce Greenwald and Judd Kahn present a radical improvement to Michael Porter's strategy framework.

:
  • Strategy
Read article
April 04, 2007

The pursuit of happiness

When trying to find the best option makes us miserable.

:
  • Strategy
Read article
January 03, 2008

Learning to Eureka

Jill Stoddard

Napoleon, Buddha, Bill Gates — what makes them all great? According to a new book by Professor Bill Duggan, extraordinary achievements begin with something known as “strategic intuition.”

:
  • Entrepreneurship
  • Leadership
  • Strategy
Read post 5 comments
June 15, 2005

Game theory and value-based strategy

Harborne "Gus" Stuart explains why cooperative game theory is less a tool than a mind-set and how business leaders can use it to create and capture value for their companies.

:
  • Strategy
Read article
March 19, 2008

Swing or Putt: Which Matters Most?

Mark Broadie

Imagine you could have a PGA Tour player hit one of the following for you: all your putts, your short game, your long game or your sand shots. Which should you choose?

:
  • Strategy
Read post 5 comments

Academics

View 47 more...

Decision, Risk and Operations Division

Management Division

B9301: Finance & Sustainability

:
  • Capital Markets and Investments
  • Corporate Finance
  • Leadership
  • Social Enterprise
  • Strategy

B9701: Managing the Growing Company

:
  • Entrepreneurship
  • Leadership
  • Organizations
  • Strategy

B9877: Retailing Strategy & Operations (Master Class)

:
  • Marketing
  • Operations
  • Strategy

B7614: Strategic Marketing in the Modern Corporation

:
  • Marketing
  • Media and Technology
  • Strategy

B8412: Managerial Negotiations

:
  • Leadership
  • Organizations
  • Strategy

B9702: MULTIDIS APPROC-HUM DECIS

:
  • Business Economics and Public Policy
  • Leadership
  • Operations
  • Strategy

B7718: International Business Strategy

:
  • Corporate Finance
  • Strategy
  • World Business

B9677: Strategy Consulting Skills (Master Class)

:
  • Marketing
  • Strategy

B7640: Customer Acquisition and Retention

:
  • Marketing
  • Strategy

B8799: Social Networks

:
  • Leadership
  • Strategy

B8412: Managerial Negotiations

:
  • Leadership
  • Organizations
  • Strategy

B8299: Strategy, Structure & Incentives

:
  • Corporate Finance
  • Leadership
  • Strategy

B9811: Operations Strategy

:
  • Operations
  • Strategy

B9677: Advertising & Integrated Communication

:
  • Marketing
  • Media and Technology
  • Strategy

B9677: Strategy Consulting Skills (Master Class)

:
  • Organizations
  • Strategy

B9601: Marketing for Growth

:
  • Marketing
  • Strategy

B8607: Integrated Product Development

:
  • Marketing
  • Strategy

B8715: Mgmt. Consulting Roles/Relations

:
  • Leadership
  • Operations
  • Strategy

B7677: Strategy Consulting Skills

:
  • Marketing
  • Strategy

B9601: Strategy Consulting Skills

:
  • Marketing
  • Strategy

B9713: (PHD) ADVNCD MACRO SEMNAR

:
  • Leadership
  • Organizations
  • Strategy

B7618: Business to Business Marketing

:
  • Marketing
  • Organizations
  • Strategy

B8299: Taxes & Business Strategy

:
  • Accounting
  • Strategy

B8201: Economics of Strategic Behavior

:
  • Business Economics and Public Policy
  • Capital Markets and Investments
  • Corporate Finance
  • Entrepreneurship
  • Leadership
  • Strategy

B9455: Education Leadership Consulting Lab

:
  • Leadership
  • Social Enterprise
  • Strategy

B9701: Top Management Challenges

:
  • Leadership
  • Organizations
  • Strategy

B7601: Strategy/Marketing Consulting Skills

:
  • Marketing
  • Strategy

B8102: Strategic Management of Control Systems

:
  • Accounting
  • Strategy

B8299: Game Theory and Incentives in Business

:
  • Business Economics and Public Policy
  • Strategy

B7399: Private Equity: Growth Equity & LBOs

:
  • Corporate Finance
  • Organizations
  • Strategy

B8699: Developing & Managing Strategic Customers

:
  • Marketing
  • Strategy

B7708: Corporate Growth & Development

:
  • Corporate Finance
  • Leadership
  • Organizations
  • Strategy

B7699: Strategy Consulting Skills

:
  • Marketing
  • Strategy

B8317: Investment Banking

:
  • Capital Markets and Investments
  • Corporate Finance
  • Strategy

B6833: Information Technology Strategy and E-Commerce

:
  • Media and Technology
  • Operations
  • Strategy

B8799: Organizational Change

:
  • Leadership
  • Organizations
  • Strategy

B8512: International Business Strategy

:
  • Strategy
  • World Business

B7399: Corporate Restructuring

:
  • Corporate Finance
  • Leadership
  • Organizations
  • Strategy

B7611: Advertising & Integrated Communication

:
  • Marketing
  • Media and Technology
  • Strategy

B9711: (PhD) Strategy

:
  • Leadership
  • Organizations
  • Strategy

B9677: New Product Development (Master Class)

:
  • Marketing
  • Strategy

B9701: Innovate or Die

:
  • Entrepreneurship
  • Leadership
  • Marketing
  • Organizations
  • Strategy

B9601: Pricing Strategies

:
  • Marketing
  • Strategy

B8799: Napoleon's Glance

:
  • Leadership
  • Strategy

B9701: Family Business Management

:
  • Leadership
  • Organizations
  • Strategy

B9610: Bridging Decision Research & Marketing Science

:
  • Marketing
  • Strategy

B8610: Strategic Marketing in the Modern Corporation

:
  • Marketing
  • Strategy

B7610: Strategic Marketing Planning

:
  • Marketing
  • Strategy

B8299: Economics of Healthcare & Pharmaceuticals

:
  • Corporate Finance
  • Healthcare
  • Organizations
  • Strategy

B7719: Strategic Managerial Decision Making

:
  • Leadership
  • Strategy

School News & Events

View 27 more...
August 23, 2007

Student Teams Triumph at International Competition

Columbia MBA students’ turnaround strategies for Pier 1 Imports and Trump Entertainment Resorts earned two top awards at the 2007 Carl Marks Student Paper Competition. Read more...

:
  • Corporate Finance
  • Organizations
  • Strategy
April 28, 2005

Columbia Executive Education Presents Negotiation & Decision-Making Strategies

Columbia Business School’s Executive Education Division will offer the Negotiation and Decision-Making Strategies course from May 23-25, 2005 on the Columbia University campus in New York City. Read more...

:
  • Leadership
  • Strategy
May 01, 2008
6:00 PM - 8:00 PM

Sir Gordon Wu Distinguished Speaker Forum

:
  • Media and Technology
  • Strategy
  • World Business

Directory

View 9 more...
Kathryn Harrigan
Kathryn Harrigan

krh1@columbia.edu
212-854-3494

:
  • Corporate Finance
  • Leadership
  • Media and Technology
  • Organizations
  • Strategy
Harborne Stuart
Harborne Stuart

hws7@columbia.edu
212-854-3469

:
  • Healthcare
  • Operations
  • Strategy
E. Ralph Biggadike
E. Ralph Biggadike

rb317@columbia.edu
212-854-4426

:
  • Leadership
  • Organizations
  • Strategy
Stuart Ellman
Stuart Ellman

se2111@columbia.edu
212-418-5101

:
  • Capital Markets and Investments
  • Corporate Finance
  • Organizations
  • Strategy
Hitendra Wadhwa
Hitendra Wadhwa

hw2114@columbia.edu
212-854-8955

:
  • Healthcare
  • Marketing
  • Social Enterprise
  • Strategy
Toby Stuart
Toby Stuart

tes2103@columbia.edu
212-854-0654

:
  • Entrepreneurship
  • Leadership
  • Strategy
Daniel Ames
Daniel Ames

da358@columbia.edu
212-854-0784

:
  • Leadership
  • Strategy
Paul Ingram
Paul Ingram

pi17@columbia.edu
212-854-2740

:
  • Corporate Finance
  • Healthcare
  • Leadership
  • Operations
  • Strategy
Bernd Schmitt
Bernd Schmitt

bhs1@columbia.edu
212-854-3468

:
  • Marketing
  • Media and Technology
  • Strategy
  • World Business
Salvatore Galatioto
Salvatore Galatioto

GalatiotoS@gspcap.com
212-854-7903

:
  • Corporate Finance
  • Organizations
  • Strategy
Amarnath Bhide
Amarnath Bhide

avb24@columbia.edu
212-854-0516

:
  • Entrepreneurship
  • Leadership
  • Strategy
William Duggan
William Duggan

wrd3@columbia.edu
212-854-1863

:
  • Leadership
  • Strategy

School News

May 13, 2008

Eli Noam: TV or Not TV? - Financial Times Online

Read more...

:
  • Media and Technology
  • Strategy
April 24, 2008

Team Wins First in Global Social Venture Competition

Columbia University team, consisting of four MBA students, takes first place in Global Social Venture Competition. Read more...

:
  • Leadership
  • Social Enterprise
  • Strategy
  • World Business
April 24, 2008

Class of 2008 Breaks Record Contributing to Unrestricted Class Gift

The Class of 2008 broke former participation records with a 95 percent participation rate in student contributions to the annual class gift. Read more...

:
  • Leadership
  • Social Enterprise
  • Strategy
April 24, 2008

Presentations Online from Paris Ultrabroadband Conference (4/3 - 4/4/08)

Presentations Online from Paris Ultrabroadband Conference (4/3 - 4/4/08) Read more...

:
  • Media and Technology
  • Strategy
  • World Business
April 19, 2008

Citigroup Records a Loss and Plans 9,000 Layoffs

Following the close of a difficult quarter, investors will be watching closely as Citigroup CEO Vikram Pandit ’86 continues his push to turn the company around. Read more...

:
  • Capital Markets and Investments
  • Corporate Finance
  • Leadership
  • Organizations
  • Risk Management
  • Strategy
April 17, 2008

Where Pandit Is Taking Citi

Rejecting calls for Citigroup’s breakup, CEO Vikram Pandit ’86 has vowed to keep the world’s largest bank intact in order to preserve its wide international reach. Read more...

:
  • Capital Markets and Investments
  • Corporate Finance
  • Leadership
  • Organizations
  • Risk Management
  • Strategy
  • World Business
April 16, 2008

Conference Presentations from "Future Scenarios for Latin American Telecom" (4/14/08) are now online!

Presentations from CITI's conference "Future Scenarios for Latin American Telecom" are now online. Read more...

:
  • Media and Technology
  • Strategy
  • World Business
March 14, 2008

CITI and WiMAXDay.com Announce 2 Day WiMAX Investor Summit at Columbia University - May 12 & 13

CITI and WiMAXDay.com Announce 2 Day WiMAX Investor Summit - May 12 & 13 Read more...

:
  • Business Economics and Public Policy
  • Media and Technology
  • Strategy
  • World Business
March 13, 2008

Network of Research Centers on ICT in Latin America to be launched at Columbia University on April 14, 2008

On April 14th 2008, the Columbia Institute for Tele-Information will hold the inaugural meeting of the Network of Research Centers on ICT in Latin America. This cross-disciplinary academic network seeks to advance knowledge on the social and economic impact of ICTs in Central and Latin America, and examine the policy and regulatory issues that affect its broad-based development. Read more...

:
  • Media and Technology
  • Strategy
  • World Business
March 11, 2008

Conference Registration for Future Scenarios for Latin American Communications (4/14/08) Now Open!

Conference Registration for Future Scenarios for Latin American Telecom Now Open! Read more...

:
  • Media and Technology
  • Strategy