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Media and Technology

View faculty members, articles, events and classes by topic:
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Research & Publications

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The Columbia Institute for Tele-Information (CITI)

The Columbia Center for Excellence in E-Business (CEBiz)

April 25, 2006

Outsourcing and technological change

If your industry has a high rate of technological change, are you more likely to outsource?

:
  • Media and Technology
  • Organizations
Read article
February 07, 2008

Capon’s Top 3 Marketers of 2007

Noel Capon

Everyone has his or her own choices for the top marketers of 2007, so I don’;t expect you to agree with me.

:
  • Marketing
  • Media and Technology
Read post 0 comments
March 26, 2008

How Free Stuff Makes Money

Rita Gunther McGrath

A taxonomy of new web-based business models shows how healthy profits can be made even when aspects of an offering are available for free.

:
  • Marketing
  • Media and Technology
  • Strategy
Read post 2 comments
April 25, 2006

Designing for price

Especially in high-tech industries, the ability to charge different customers different prices has to be part of product design.

:
  • Marketing
  • Media and Technology
Read article
February 22, 2008

Pulling the Plug: Polaroid and Toshiba

Rita Gunther McGrath

One of the most difficult — but essential — decisions to make in today’s hypercompetitive markets are those that involve shutting things down.

:
  • Media and Technology
  • Organizations
  • Strategy
Read post 1 comments
January 15, 2008

Blogging Means Business

Glenn Hubbard

It is hard to believe that just 10 years ago no one had yet used “google” as a verb, sent an email invitation to another person requesting declaration of their friendship to the world, or even remotely considered penning a Wikipedia entry.

:
  • Media and Technology
Read post 20 comments
February 15, 2008

The Case Method Makes Room for Africa

Ryan Petersen ’08

Over the past decade, leading African business schools have adopted the traditional case method. But how much can they really learn from these cases when they are about American companies that routinely leave Africa out of their operating plans altogether?

:
  • Entrepreneurship
  • Media and Technology
  • Organizations
  • Social Enterprise
  • World Business
Read post 8 comments
February 05, 2008

Super Bowl Ads Go Online... or Do They?

David Rogers

Super Bowl ads don’t quite make it to the new world of networking sites, user content and interactive media.

:
  • Marketing
  • Media and Technology
Read post 1 comments
July 12, 2007

Does technological tying spark innovation?

Technological tying may allow a market leader to maintain an edge, but innovation is another question.

:
  • Capital Markets and Investments
  • Media and Technology
Read article
January 11, 2008

Friends Shouldn’t Let Friends Make Recommendations

Jill Stoddard

Facebook users sent a strong message to the company in November: don’t share our online buying information. But how valuable is this information among friends?

:
  • Marketing
  • Media and Technology
Read post 1 comments
February 04, 2008

MBAs in Tinseltown

Jocelyn Lee ’08

Lured by the promise of sunny weather and Hollywood glamour, nearly 30 Columbia MBAs (including me) descended upon Los Angeles for the annual student-run media trip this January.

:
  • Media and Technology
Read post 0 comments
January 24, 2008

Report From Sundance

Erik Diehn ’08

This year’s Sundance Film Festival in Park City, Utah, was so well attended that this normally quaint ski town was bursting at the seams: on Saturday night, at the height of the opening weekend’s hottest parties and screenings, the power went out on Main Street for about an hour.

:
  • Media and Technology
Read post 1 comments
June 15, 2005

How competitive is the Internet?

The Internet's image is that of a decentralized industry with low barriers to entry. But a study of market concentration in the Internet sector and related industries yields some surprising results.

:
  • Media and Technology
Read article
July 26, 2006

Decision brief: EMC turnaround

In the 1990s, EMC was the hottest stock on the NYSE. But when the dot-com bubble burst, the company took a turn for the worse. How did Joe Tucci revamp EMC's business model to fit a radically different marketplace?

:
  • Media and Technology
  • Organizations
  • Strategy
Read article
January 07, 2008

Can Video Games Teach Algebra?

Jill Stoddard

On a giant video screen, robot avatars armed with space-age immobilizers competed in a 3D landscape. But in order to win, these players better know their algebra.

:
  • Entrepreneurship
  • Media and Technology
  • Organizations
Read post 3 comments
June 15, 2005

Telecom strategy models

Based on her research for the Columbia Institute for Tele-Information, Kathryn Harrigan discusses strategy models for players in the rapidly evolving telecommunications industry.

:
  • Media and Technology
Read article
January 17, 2008

Media concentration in an era of digital convergence

In his new book, Eli Noam measures market share to gauge how the media industry has evolved and to determine which companies will win and lose in the digital infotainment age.

:
  • Media and Technology
  • Organizations
Read article
March 10, 2008

Spring Break in Korea

Leoneda Inge ’08

Monday morning we started the day off with yoga and it’s already in the news.

:
  • Media and Technology
  • World Business
Read post 0 comments
March 06, 2008

CBS Gets Sirius

Paul Glader, Sonja Kosman, Mick Lewis

Sirius Radio CEO Mel Karmazin describes his early days with CBS Radio and how he went from taxi driver’ son to media industry legend.

:
  • Leadership
  • Media and Technology
Read post 0 comments
April 16, 2008

Adaptive Organizations

Finding the optimal level of task specialization helps organizations adapt and gives workers needed flexibility.

:
  • Media and Technology
  • Operations
  • Organizations
Read article

Academics

View 15 more...

Finance and Economics Division

Media Program

B9677: Advertising & Integrated Communication

:
  • Marketing
  • Media and Technology
  • Strategy

B7633: High-Technology Marketing

:
  • Entrepreneurship
  • Marketing
  • Media and Technology

B8602: MGMT OF ADVTSG/MARKTG COMM.

:
  • Marketing
  • Media and Technology

B7614: Strategic Marketing in the Modern Corporation

:
  • Marketing
  • Media and Technology
  • Strategy

B7611: Advertising & Integrated Communication

:
  • Marketing
  • Media and Technology
  • Strategy

B8599: International Media Business

:
  • Media and Technology
  • World Business

B8299: Strategic Managment of Media

:
  • Leadership
  • Media and Technology

B8599: International Media Business

:
  • Media and Technology
  • World Business

B7827: Information Technology Managment

:
  • Media and Technology
  • Operations

B9601: High-Tech Marketing & Entrepreneurship

:
  • Entrepreneurship
  • Marketing
  • Media and Technology

B8699: Media & Entertainment Marketing

:
  • Marketing
  • Media and Technology

B8210: Principles of Media and Information Mgmt.

:
  • Business Economics and Public Policy
  • Marketing
  • Media and Technology

B9377: Mergers & Acquisitions in Media (Master Class)

:
  • Corporate Finance
  • Media and Technology
  • Organizations

B8599: Developing Strategies for High Tech Firms

:
  • Media and Technology
  • World Business

B9701: Business Technology & Innovation

:
  • Business Economics and Public Policy
  • Entrepreneurship
  • Leadership
  • Media and Technology

B7721: Managing Innovation

:
  • Leadership
  • Media and Technology

B6833: Information Technology Strategy and E-Commerce

:
  • Media and Technology
  • Operations
  • Strategy

B8704: Technology Strategy

:
  • Leadership
  • Marketing
  • Media and Technology

School News & Events

View 56 more...
February 29, 2008

Hoping to Make Phone Buyers Flip

In this article about mobile phone design, Professor Rita Gunther McGrath comments: "There is an awful lot of pressure to keep the wheels turning instead of putting money into new innovation and development." Read more...

:
  • Marketing
  • Media and Technology
  • Strategy
May 03, 2005

Annual Dinner Honors NBC Universal's CEO Bob Wright and Senator Frank Lautenberg '49

Dean Glenn Hubbard and Annual Dinner Chair Lulu Wang ’83, CEO of Tupelo Capital, welcomed 1,000 guests to the School’s 29th Annual Dinner at the Waldorf-Astoria last night. Read more...

:
  • Leadership
  • Media and Technology
April 02, 2008
6:30 PM - 8:30 PM

Local Media in Conflict: A Discussion with Jean-Marie Etter

:
  • Media and Technology
  • Organizations
  • World Business

Directory

View 4 more...
Jonathan Knee
Jonathan Knee

jk2110@columbia.edu
212-854-5246

:
  • Capital Markets and Investments
  • Media and Technology
Kathryn Harrigan
Kathryn Harrigan

krh1@columbia.edu
212-854-3494

:
  • Corporate Finance
  • Leadership
  • Media and Technology
  • Organizations
  • Strategy
Bernd Schmitt
Bernd Schmitt

bhs1@columbia.edu
212-854-3468

:
  • Marketing
  • Media and Technology
  • Strategy
  • World Business
Eric Johnson
Eric Johnson

ejj3@columbia.edu
212-854-5068

:
  • Marketing
  • Media and Technology
Brendan Burns
Brendan Burns

bburns@vigilar.com
212-854-7903

:
  • Entrepreneurship
  • Media and Technology
Rajeev Kohli
Rajeev Kohli

rk35@columbia.edu
212-854-4361

:
  • Business Economics and Public Policy
  • Marketing
  • Media and Technology
Joseph Plummer
Joseph Plummer

Joeplumm@gmail.com
212-854-7903

:
  • Marketing
  • Media and Technology

School News

May 13, 2008

Eli Noam: TV or Not TV? - Financial Times Online

Read more...

:
  • Media and Technology
  • Strategy
May 01, 2008

Conference Registration for The Focus on Locus (7/11/08) Now Open!

Read more...

:
  • Media and Technology
April 24, 2008

Presentations Online from Paris Ultrabroadband Conference (4/3 - 4/4/08)

Presentations Online from Paris Ultrabroadband Conference (4/3 - 4/4/08) Read more...

:
  • Media and Technology
  • Strategy
  • World Business
April 16, 2008

Conference Presentations from "Future Scenarios for Latin American Telecom" (4/14/08) are now online!

Presentations from CITI's conference "Future Scenarios for Latin American Telecom" are now online. Read more...

:
  • Media and Technology
  • Strategy
  • World Business
April 11, 2008

Making Recycling Really Pay

RecycleBank, co-founded by Ron Gonen ’04, is greening neighborhoods by creating an economic incentive for recycling. “Recycling is something you can do today that has a significant environmental impact on the way you live,” says Gonen. Read more...

:
  • Entrepreneurship
  • Media and Technology
  • Social Enterprise
March 26, 2008

Volunteering Abroad to Climb at I.B.M.

Professor Paul Ingram says an effective manager knows how to step outside of his or her comfort zone: “The fact that you are an excellent programmer or salesman...doesn't mean you can be a great leader outside of your technical or cultural expertise.” Read more...

:
  • Leadership
  • Media and Technology
  • Organizations
March 14, 2008

CITI and WiMAXDay.com Announce 2 Day WiMAX Investor Summit at Columbia University - May 12 & 13

CITI and WiMAXDay.com Announce 2 Day WiMAX Investor Summit - May 12 & 13 Read more...

:
  • Business Economics and Public Policy
  • Media and Technology
  • Strategy
  • World Business
March 13, 2008

Network of Research Centers on ICT in Latin America to be launched at Columbia University on April 14, 2008

On April 14th 2008, the Columbia Institute for Tele-Information will hold the inaugural meeting of the Network of Research Centers on ICT in Latin America. This cross-disciplinary academic network seeks to advance knowledge on the social and economic impact of ICTs in Central and Latin America, and examine the policy and regulatory issues that affect its broad-based development. Read more...

:
  • Media and Technology
  • Strategy
  • World Business
March 11, 2008

Conference Registration for Future Scenarios for Latin American Communications (4/14/08) Now Open!

Conference Registration for Future Scenarios for Latin American Telecom Now Open! Read more...

:
  • Media and Technology
  • Strategy
  • World Business
March 05, 2008

CITI Announces Ultrabroadband Conference in Paris, France - April 3-4, 2008

This conference will bring together policy makers, industry experts, and academics from the United States, Korea and Europe to examine the perspective of "Ultrabroadband" (i.e. transmission rates above 1Gbps on the residential market). It is a joint event of the Chair on Innovation and Regulation in the Digital Economy (Ecole Polytechnique - Telecom ParisTech - OrangeLabs) and is jointly organized with the Columbia Institute for Tele-Information (CITI), and Korea Telecom. Read more...

:
  • Media and Technology
  • World Business
February 29, 2008

Hoping to Make Phone Buyers Flip

In this article about mobile phone design, Professor Rita Gunther McGrath comments: "There is an awful lot of pressure to keep the wheels turning instead of putting money into new innovation and development." Read more...

:
  • Marketing
  • Media and Technology
  • Strategy
February 11, 2008

Eli Noam: Make the User the Gatekeeper - Financial Times Online

Read more...

:
  • Media and Technology
  • Strategy
February 10, 2008

CITI Announces International Research Project: Contribution of ICT to Economic Development and Social Cohesion in Latin America

Read more...

:
  • Business Economics and Public Policy
  • Media and Technology
January 07, 2008

CITI Announces Symposium on Location Based Services - April 11, 2008

CITI Announces Symposium on Location Based Services - April 11, 2008 Read more...

:
  • Media and Technology
November 16, 2007

Time Warner Chief Executive Gives Candid Advice on Leadership

As part of the Silfen Leadership Series, Richard Parsons spoke on risk taking, accountability and highly publicized CEO resignations. Read more...

:
  • Leadership
  • Media and Technology
October 27, 2007

Robert C. Atkinson - Network Neutrality: History Will Repeat Itself?

Network neutrality concerns about abusive discrimination by telecom network operators with market power is nothing new. There is long history in the United States of actual discrimination by network operators and consequential government actions to eliminate or at least mitigate the adverse consequences of market power, including unreasonable discrimination... Read more...

:
  • Media and Technology
October 22, 2007

State of Telecom Presentations Are Now Available

Presentations from The State of Telecom - 2007 are now available online. Read more...

:
  • Media and Technology
October 12, 2007

CITI Commemorative Journal 2007 Available

To record the success of our intern program,and the projects/activities of a full working summer, CITI has produced a commemorative "journal." Read more...

:
  • Media and Technology
October 04, 2007

School and CU Press Launch Publishing Imprint

Strategic Intuition: The Creative Spark in Human Achievement, by Professor William Duggan, will be the first book published under the Columbia Business School Publishing imprint. Read more...

:
  • Media and Technology
  • Strategy
October 02, 2007

Eli Noam: Economics 2.0? A Business Primer on Virtual Worlds - The Financial Times Online

Published in The Financial Times Online. Read more...

:
  • Media and Technology
August 21, 2007

Raul Katz: Are Internet Companies Overvalued (Again)?

Are Internet Companies Overvalued (Again)? What we can learn from eBay?s acquisition of Skype. by Raul L. Katz and Paul Zangrilli Read more...

:
  • Media and Technology
  • Strategy
  • World Business
August 16, 2007

Smart Radio Coverage Posted

Video of Smart Radio, Smart Markets, and Policies now hosted online! To view the video, please visit the Smart Radio event page. Read more...

:
  • Media and Technology
July 30, 2007

Eli Noam: Free the Edge - The Financial Times Online

Published in The Financial Times Online Read more...

:
  • Media and Technology
June 14, 2007

Eli Noam: A Paradoxical Free Trade Agreement - The Financial Times Online

Published in The Financial Times Online Read more...

:
  • Media and Technology
March 27, 2007

A Moment on Earth

A student's venture captures one moment on earth Read more...

:
  • Media and Technology
March 20, 2007

Matthew Bishop of 'The Economist', speaks on Business and Philanthropy

By Michelle Savage '07. Read more...

:
  • Leadership
  • Media and Technology
June 28, 2006

CEBiz Online Research

CEBiz has launched an online virtual laboratory to research decision making, focusing on customers, managers and others. Read more...

:
  • Media and Technology
May 15, 2006

Best Paper Award

Professors Sunil Gupta and Donald Lehmann's E-Customer Value Project has been published in the article "Customers as Assets," which was awarded the Best Paper award in the Journal of Interactive Marketing. Read more...

:
  • Media and Technology
May 12, 2006

Building a Wealth of Communities: Wikispaces a Year Later

Building a Wealth of Communities: Wikispaces a Year Later Read more...

:
  • Entrepreneurship
  • Media and Technology
May 12, 2006

Tango Tops 200,000 in Circulation

Tango Tops 200,000 in Circulation Read more...

:
  • Entrepreneurship
  • Media and Technology
April 21, 2006

NPR Interview

NPR Interview Read more...

:
  • Media and Technology
January 02, 2006

Adam Frey

Wikispaces in the news Read more...

:
  • Entrepreneurship
  • Media and Technology
June 05, 2005

Student Paper Featured in Top Mexican Newspaper

Student Paper Featured in Top Mexican Newspaper Read more...

:
  • Corporate Finance
  • Leadership
  • Media and Technology
  • World Business
May 03, 2005

Annual Dinner Honors NBC Universal's CEO Bob Wright and Senator Frank Lautenberg '49

Dean Glenn Hubbard and Annual Dinner Chair Lulu Wang ’83, CEO of Tupelo Capital, welcomed 1,000 guests to the School’s 29th Annual Dinner at the Waldorf-Astoria last night. Read more...

:
  • Leadership
  • Media and Technology

Events

September 23, 2008
5:45 PM - 7:30 PM

Hynix: The Largest, Most Successful Corporate Restructuring in Asia

:
  • Business Economics and Public Policy
  • Capital Markets and Investments
  • Corporate Finance
  • Media and Technology
  • World Business
July 11, 2008
9:00 AM - 6:00 PM

The Focus on Locus: A Symposium on Location Based Services

:
  • Media and Technology
July 10, 2008
9:00 AM - 6:00 PM

Wireless Network Neutrality and Location Based Services

:
  • Media and Technology
May 01, 2008
6:00 PM - 8:00 PM

Sir Gordon Wu Distinguished Speaker Forum

:
  • Media and Technology
  • Strategy
  • World Business
April 23, 2008
6:00 PM - 10:00 PM

'I Love NYC' Screening and Talk by Cannes-decorated director JIANG Wen

:
  • Media and Technology
April 18, 2008
8:00 AM - 9:00 AM

Mentoring Breakfast with Christopher Barry, Sundance Channel

:
  • Media and Technology
April 14, 2008
5:45 PM - 7:00 PM

MMA Speaker--Alex Gibney, Documentary Producer/Director, 2008 Academy Award Winner

:
  • Media and Technology
April 11, 2008
9:45 AM - 12:00 PM

News Corp. Corporate Visit

:
  • Media and Technology
April 11, 2008
7:45 AM - 10:00 AM

NewsCorp -- Mike and Juliet Show (MMA Corporate Visit Extension)

:
  • Media and Technology
April 02, 2008
6:30 PM - 8:30 PM

Local Media in Conflict: A Discussion with Jean-Marie Etter

:
  • Media and Technology
  • Organizations
  • World Business
April 02, 2008
11:00 AM - 6:00 PM

Media Forum Annual Conference

:
  • Leadership
  • Media and Technology
April 01, 2008
5:45 PM - 7:15 PM

MMA Speaker: Alexis Glick, Anchor and VP of Fox Business Network

:
  • Leadership
  • Media and Technology
March 27, 2008
5:45 PM - 7:15 PM

MMA Speaker: Lauren Zalaznick, President of Bravo and Oxygen

:
  • Leadership
  • Media and Technology
March 27, 2008
12:30 PM - 2:00 PM

Movies & Marketing

:
  • Marketing
  • Media and Technology
March 26, 2008
8:00 AM - 9:00 AM

Mentoring Breakfast with Janet Brown '06, Cinetic Media

:
  • Media and Technology
March 20, 2008
12:30 PM - 2:00 PM

CWIB Brown Bag Lunch - Women in Media

:
  • Media and Technology