About Public Offering
This blog is a natural extension of Columbia Business School's longstanding tradition of innovation and entrepreneurship. read more...
Archive for May 2013
May 13, 2008
A Revolution Runs Flat
Michelin’s PAX Run-Flat tire was a big-bet innovation, intended to overturn the industry in the same way that their introduction of steel-belted radial tires did nearly 60 years ago. What went wrong?
March 26, 2008
How Free Stuff Makes Money
A taxonomy of new web-based business models shows how healthy profits can be made even when aspects of an offering are available for free.
February 22, 2008
Pulling the Plug: Polaroid and Toshiba
One of the most difficult — but essential — decisions to make in today’s hypercompetitive markets are those that involve shutting things down.