Faculty Research

Faculty Research

Faculty Research from Columbia Ideas at Work

Is there value in the emerging world of social commerce?
Is social commerce the next step for the online marketplace? Professor Olivier Toubia and doctoral student Andrew Stephen analyze both the costs and the benefits of this trend.

Jerk or wimp: What’s your assertiveness style?
Perhaps more than any other factor, your assertiveness style can determine your success as a leader. Professor Daniel Ames talks about his research, with Professor Francis Flynn, on the costs of getting assertiveness wrong — and how you can get it right.

At a Loss for Words
The Idea: When the other side knows more than you do, choose a slower means of negotiation.

When culture counts
Do Chinese avoid conflict? If so, how will this cultural trait affect negotiations with your Chinese joint venture partner? New research by Professor Michael Morris sheds light on how culture influences people in business settings.

The charisma factor
A company is in trouble, but investors aren’t jumping ship. What explains their faith in an imminent turnaround? Professors Francis Flynn’s and Barry Shaw’s (UC Berkeley) study of investor behavior gauges the impact of charismatic leadership on external support for an organization.

Trust and reciprocity in American and Chinese business networks
Why do business relationships take longer to establish in China than in the United States? New research by Professors Michael Morris and Paul Ingram explores key differences between the American and Chinese approaches to building networks.