Keshia Mark
klm74@columbia.edu
Evan Nowell
egn2109@columbia.edu
Phone: 212-854-2747
 |
Follow us on Twitter |
 |
Circle us on Google+ |
 |
Columbia Business School YouTube Channel |
Media Relations
Columbia Business School
156 W. 56th Street, Suite 1801
New York, NY 10019
The Respective Roles of the Public and Private Sectors in Pharmaceutical Innovation
Research reveals role of government funding in pharmaceutical R&D and its direct and indirect impact on innovative new drugs
Men’s Honest Overconfidence May Lead to Male Domination in the C–Suite
Study finds that gender differences in overconfidence concerning individual past performance explains a significant proportion of the lack of female leadership in organizations
The Modeling of Multiple Relationships in Social Networks
Study reveals how marketers can target their efforts in networks — online and off — by identifying and predicting how multiple relationships form.
The Value of Subjective and Objective Evaluations of Teacher Effectiveness: Evidence from New York City
Study finds that subjective evaluations are comparable with and complementary to objective measures of teacher effectiveness
Can the Euro Be Saved?
Report by Columbia Business School professor discusses flaws in eurozone design, potential solutions for the euro area crisis, and potential outcomes
Antisocial Personality Traits Predict Utilitarian Responses to Moral Dilemmas
Study questions the widely–used methods by which lay moral judgments are evaluated; results found individuals who are least prone to moral errors also possess a set of prototypically immoral psychological characteristics
Role of Gender in Workplace Negotiations
Research finds that women are savvy bargainers who simultaneously negotiate economic outcomes and gender role expectations
Research Identifies Marketing Mix Strategy for Pharmaceutical Firms and the Short and Long–term Impact of Marketing Initiatives
Model depicts that detailing, relationships between sales representatives and medical doctors, is an extremely effective long–term marketing tool, while sampling has a stronger, short–term effect