August 15, 2007
CeBiz paper places for Best Paper Honors
A paper sponsored by CeBiz, Designing marketplaces of the artificial with consumers in mind: Four approaches to understanding consumer behavior in electronic environments was runner up for the best paper award in the Journal of Interactive Marketing. admin
The paper, published by Center Director Eric Johnson with Steven Bellman, Gerald L. Lohse, and Naomi Mandel offers a review of consumer behavior online.