"A Comparison of Corporate Planning Practice in American and Australian Manufacturing Companies"

Noel Capon, Chris Christodolou, John Farley, James Hulbert

© Journal of International Business Studies, June 1984
Volume: 15 | Issue: 2 | Pages: 41-54

Publication type: Journal article

Research Archive Topic: Marketing, Strategy, World Business

Abstract

Group planning practices of leading American and Australian manufacturing firms are compared and contrasted. Despite some differences, a broad pattern of similarity emerges across many elements of the planning systems.

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