Ideas at Work RSS
Differences in our perception of our present identity versus our future identity influence the trade-offs we make, offering direction for better decision making.
Superstition can prompt consumers to forgo their most-liked products in favor of new or less-favored brands.
New research shows that retail investors don’t merely follow temporary upward trends but can actually predict future stock returns.
Seemingly minor situational cues can prompt greater customer engagement and commitment, enhancing satisfaction and loyalty.
A model uses game theory to predict how changes to the electoral system could shift campaign strategies and ad spending — and alter election results.
Differences between conservatives and liberals are more than skin deep.
New research suggests that membership in intergovernmental organizations is an important driver in spreading democracy.
Pegging CEO pay to banks’ credit default swap spreads could inhibit excessive risk taking, without requiring new regulatory measures.
The SEC’s confidential disclosure exceptions provide a good balance between transparency and protecting the trade secrets of institutional investors.
Privacy and Policy Statements | © 2008 Columbia University, 3022 Broadway, New York, NY 10027 (212) 854-5553