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Especially in high-tech industries, the ability to charge different customers different prices has to be part of product design.
Traditional market research methods may not give you the information you
need to set the right price.
Small changes in pricing by time and location can have a dramatic impact on your bottom line.
Progressive Personal Accounts — a new plan for reforming the U.S. public pension system — could satisfy Democrats and Republicans.
The right price for the right customer in the right market at the right time is your company's greatest source of value.
Dean Glenn Hubbard explains five reforms to the U.S. health care system that may save as much as $60 billion a year while extending coverage and increasing consumer choice.
A product's revenue premium is a more accurate measure of brand equity than its price premium.
If your industry has a high rate of technological change, are you more likely to outsource?
In the future, global companies will do more and more business with other global companies. G2G is a different game from B2B. Noel Capon explains how to make the shift.
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