View Chazen Web Journal articles by topic:
Media and Technology Chazen Web Journal Articles
December 27, 2007
Where do all the cell phones go? Patrick Connolly offers some answers to the question of electronic trash and its environmental, regulatory and cost repercussions for global companies.
September 14, 2007
Sanjiv Ahuja, CEO of telecommunications firm Orange, discusses his main goals at Orange and his vision of the company's future.
June 15, 2007
David J. Stern, the commissioner of the National Basketball Association and Chair Emeritus of the university's Board of Trustees, sat down to discuss the league's growing international appeal, what the 2008 Beijing Olympics will mean for the sport, and the possibility of international expansion.
May 14, 2007
Gustavo Cisneros, chairman and CEO of the Cisneros Group of Companies, one of the largest privately held media, entertainment, technology and consumer products organizations in the world, shares insights on the growing U.S. Hispanic market.
October 17, 2006
With a theme of "Brand Revolution in the Age of Consumerism: An Olympic Feat for China," Mr. Yung spoke about the recent evolution of marketing among Chinese corporations.
September 14, 2006
Increasingly, Sesame Workshop has partnered with local producers to create new shows using Sesame characters and/or new characters to appeal to foreign audiences. Two case studies on market adaptation - Kosovo and Japan - examine the steps that Sesame Workshop has undertaken in its global expansion.