Archive for 2008
CEBiz Online Research
CEBiz has launched an online virtual laboratory to research decision making, focusing on customers, managers and others.
Best Paper Award
Professors Sunil Gupta and Donald Lehmann's E-Customer Value Project has been published in the article "Customers as Assets," which was awarded the Best Paper award in the Journal of Interactive Marketing.
Best Paper Award
Professors Sunil Gupta and Donald Lehmann's E-Customer Value Project has been published in the article "Customers as Assets," which was awarded the Best Paper award in the Journal of Interactive Marketing.
E-RUPTIONS Conference
Radical disruptions are occurring in society and commerce as a result of new technologies. Has anyone outside of the industry noticed?