Bloomfield has used laboratory financial markets and games to explore policy issues at the intersection of accounting, psychology, economics and finance. Professor Bloomfield is an Editor of Accounting, Organizations and Society, and serves on the editorial boards of a number of peer-reviewed journals, including The Accounting Review, Journal of Accounting and Economics, and Journal of Accounting Research. He has published in most business disciplines, including Accounting, Finance, Economics, Marketing, Management, and Operations. Bloomfield was the founding Director of the Financial Accounting Standards Research Initiative (FASRI), which fosters communication between academic researchers and accounting standard setters. Professor Bloomfield integrates technology extensively into both his research and teaching. His research on virtual economies has been covered extensively in the media, from BusinessWeek and The New York Times to CFO Magazine and Technology Review. He is currently developing the Synthetic Economic Research Environment (SERE), which will allow researchers to create online economic games to study policy issues.