Scott Shriver

Assistant Professor

Marketing

Ph.D. (Marketing), Stanford Graduate School of Business, 2011;M.A. (Economics), Stanford University, 2008; M.B.A., UCLA Anderson School of Management, 2005; M.S. (Physics), Stanford University, 1995

Joined CBS in 2011

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Scott Shriver

Office
526 Uris

Phone
212-854-5399

E-mail
ss4127@columbia.edu

Fax
212-854-7647

Teaching and research interest

Professor Shriver is an empirical researcher who utilizes microeconomic and industrial organization theory to build econometric models of supply and demand. His research focuses on problems involving technology adoption, network effects, market entry and strategic competition. His recent papers have investigated the role of network effects in consumer/retailer adoption of alternative motor fuels and the relationship between content production and link formation in online social networks. Professor Shriver teaches the Core Marketing Strategy course.

Journal articles

Social Ties and User-Generated Content: Evidence from an Online Social Network In Management Science (2013)
Author(s): Scott Shriver, Harikesh Nair, Reto Hofstetter

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EGRET High-­Energy Gamma-­Ray Pulsar Studies II: Individual Millisecond Pulsars In The Astrophysical Journal (1995)
Author(s): J. M. Fierro, Z. Arzoumanian, M. Bailes, J. F. Bell, D. L. Bertsch, K. T. S. Brazier, J. Chiang, N. D'Amico, B. L. Dingus, J. A. Esposito, C. E. Fichtel, R. C. Hartman, S. D. Hunter, S. Johnston, G. Kanbach, V. M. Kaspi, D. A. Kniffen, Y. C. Lin, A. G. Lyne, R. N. Manchester, J. R. Mattox, H. A. Mayer-Hasselwander, P. F. Michelson, C. von Montigny, H. I. Nel, D. Nice, P. L. Nolan, E. J. Schneid, Scott Shriver, P. Sreekumar, J. H. Taylor, D. J. Thompson, T. D. Willis

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The Second EGRET Catalog of High-­Energy Gamma-­Ray Sources In The Astrophysical Journal Supplement Series (1995)
Author(s): D. J. Thompson, D. L. Bertsch, B. L. Dingus, J. A. Esposito, A. Etienne, C. E. Fichtel, D. P. Friedlander, R. C. Hartman, S. D. Hunter, D. J. Kendig, J. R. Mattox, L. M. McDonald, C. von Montigny, R. Mukherjee, P. V. Ramanamurthy, P. Sreekumar, J. M. Fierro, Y. C. Lin, P. F. Michelson, P. L. Nolan, Scott Shriver, T. D. Willis, G. Kanbach, H. A. Mayer-Hasselwander, M. Merck, H.-D. Radecke, D. A. Kniffen, E. J. Schneid

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The Distribution of Water Frost on Charon In Icarus (1994)
Author(s): Marc Buie, Scott Shriver

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CaseWorks

Cheyef Halak: Driving Social Change in Lebanon: Summer 2012
Author(s): Asim Ansari, Kamel Jedidi, Ziad Naamani, Scott Shriver, Olivier Toubia

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Working Papers

Network Effects in Alternative Fuel Adoption: Empirical Analysis of the Market for Ethanol Working Paper No. 10-20 (2012)
Author(s): Scott Shriver

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What If Marketers Put Customers Ahead of Profits? Research Paper No. 11-9 (2012)
Author(s): Scott Shriver, V. Srinivasan

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Forthcoming Articles

Platforms: A Multiplicity of Research Opportunities In Marketing Letters (2014)
Author(s): Scott Shriver

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