Rita G. McGrath

Faculty Member

Executive Education

BA, Barnard, 1981; MPA, Columbia, 1982; PhD, University of Pennsylvania, 1993

Joined CBS in 1993

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Rita McGrath

Office
4th fl. Armstrong

Phone
212-854-6155

E-mail
rdm20@columbia.edu

Fax
212-316-1473

Teaching and research interest

Rita McGrath works in the area of innovation and growth. Her ideas help CEO's and senior executives succeed in rapidly changing and volatile environments. She is valued for her rare ability to connect research to business problems, and speaks regularly at corporate events, such as the Microsoft CEO Summit and the World Economic Forum meeting in Davos. Her book, Discovery Driven Growth was named one of BusinessWeek's best design & innovation books of 2009. Her methodology for business planning (originally published in a best-selling Harvard Business Review article) was cited by Clayton Christensen as an antidote to "innovation killers." In 2009, she was inducted as a Fellow of the Strategic Management Society, an honor accorded to those who have had a significant impact on the field. She is currently Deputy Dean of the Fellows. In 2011she was shortlisted for global management award Thinkers50 in the strategy category. Discovery Driven Growth: A Breakthrough Process to Reduce Risk and Seize Opportunity (2009) was endorsed by Clayton Christensen, Ram Charan and CK Prahalad, among others. She has co-authored two previous books: The Entrepreneurial Mindset (2000) and MarketBusters: 40 Strategic Moves that Drive Exceptional Business Growth (2005). MarketBusters has been translated into ten languages and was named one of the best business books of 2005 by strategy+business. It was featured by Bill Gates at the 2005 Microsoft CEO Summit, whose theme "New Pathways to Growth" was derived from the book's main topic. She is currently working on a new book about how organizations can thrive when their strategies are short-lived. McGrath appears regularly on television and radio and is often cited in the press, including The Wall Street Journal, New York Times, Financial Times, and Businessweek, Inc., She maintains an active blog (see www.ritamcgrath.com) and is featured as a discussion leader at Harvard Business Online (see http://discussionleader.hbsp.com/mcgrath/). She has written thirteen articles published in the Harvard Business Review. McGrath joined the faculty of Columbia Business School in 1993. Prior to life in academia, she was an IT director, worked in the political arena and founded two startups. Her Ph.D. is from the Wharton School, University of Pennsylvania. She teaches MBA and Executive MBA courses, and is the Faculty Director for the Columbia Executive Education program Leading Strategic Growth and Change. McGrath's many academic publications have appeared in leading journals. She has won the Academy of Management Review "best paper" award and numerous other awards for excellence in scholarship. She is currently on the editorial boards of the Strategic Management Journal and The Academy of Management Review.

Honors and awards

  • Best Paper, Academy of Management Review, 1999
  • Maurice Holland Award, 2000
    Award for the best paper published in Research-Technology Management in the year 2000.
  • Best Paper, Strategic Management Society 2000 Conference
  • Phi Beta Kappa, 1981
  • Best Reviewer Award
    Academy of Management Review, 2007
  • Best Reviewer Award, Business Policy & Strategy Division, Academy of Management 2007
    Award given for the most high-quality reviews in this Division
  • Strategic Management Society Fellow
    In 2009, Rita McGrath was elected to the Strategic Managment Society Fellows, an honor which recognizes groundbreaking intellectual contributions to the field of Strategic Management.

Memberships and Affiliations

  • Academy of Management
  • Editorial Board, Academy of Management Review
  • Editorial Board, Strategic Management Journal
  • Enterprise Strategy Group, Ireland
    Advisory group for the government of Ireland, with the purpose of advising on Ireland's enterprise policies for the next ten years.
  • Board of Directors, Strategic Management Society
    For more information about the Society refer to the web site www.smsweb.org

Courses taught

Chapters

Managing Growth through Corporate Venturing In Entrepreneurship: The Engine of Growth (2006)
Author(s): Ian MacMillan, Rita McGrath

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The Misunderstood Role of the Middle Manager in Driving Successful Growth Programs In The Search for Organic Growth (2006)
Author(s): Rita McGrath

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Journal articles

Finding Opportunities in Business Model Innovation In The European Financial Review (2011)
Author(s): Rita McGrath

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Gems from the Ashes: Capability Creation and Transformation in Internal Corporate Venturing In Organization Science (2009)
Author(s): Thomas Keil, Rita McGrath, Taina Tukiainen

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No Longer a Stepchild: How the Management Field Can Come into Its Own In Academy of Management Journal (2007)
Author(s): Rita McGrath

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The Value Captor's Process: Getting the Most Out of Your New Business Ventures In The Harvard Business Review (2007)
Author(s): Rita McGrath, Thomas Keil

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Using Real Options Discipline for Highly Uncertain Technology Investments In Research-Technology Management (2006)
Author(s): Ian MacMillan, Alex Van Putten, Rita McGrath, James Thompson

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Extracting Value from Corporate Venturing In Sloan Management Review (2006)
Author(s): Rita McGrath, Thomas Keil, Taina Tukiainen

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Real Options as Engines of Choice and Heterogeneity In Academy of Management Review (2004)
Author(s): Rita McGrath, Walter Ferrier, Aubrey Mendelow

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Real Options Reasoning and a New Look at the R&D Investment Strategies of Pharmaceutical Firms In Strategic Management Journal (2004)
Author(s): Rita McGrath

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Nine New Roles for Technology Managers In Research Technology Management (2004)
Author(s): Ian MacMillan, Rita McGrath

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Global Gamesmanship In Harvard Business Review (2003)
Author(s): Ian MacMillan, Alexander VanPutten, Rita McGrath

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Crafting R and D Project Portfolios In Research Technology Management (2002)
Author(s): Ian MacMillan, Rita McGrath

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Organizations Unfettered: Organizational Form in an Information-Intensive Economy In Academy of Management Journal (2001)
Author(s): John Child, Rita McGrath

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Exploratory Learning, Innovative Capacity, and Managerial Oversight In Academy of Management Journal (2001)
Author(s): Rita McGrath

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Assessing Technology Projects Using Real Options Reasoning In Research Technology Management (2000)
Author(s): Rita McGrath, Ian MacMillan

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Falling Forward: Real Options Reasoning and Entrepreneurial Failure In Academy of Management Review (1999)
Author(s): Rita McGrath

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Multimarket Maneuvering in Uncertain Spheres of Influence: Resource Diversion Strategies In Academy of Management Review (1998)
Author(s): Rita McGrath, Ming-Jer Chen, Ian MacMillan

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A Real Options Logic for Initiating Technology Positioning Investments In Academy of Management Review (1997)
Author(s): Rita McGrath

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Discovering New Points of Differentiation In Harvard Business Review (1997)
Author(s): Ian MacMillan, Rita McGrath

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Improving Labor Productivity: Human Resource Management Policies Do Matter In Strategic Management Journal (1996)
Author(s): Marianne Koch, Rita McGrath

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Innovation, Competitive Advantage, and Rent: A Model and Test In Management Science (1996)
Author(s): Rita McGrath, Ming-Hone Tsai, S. Venkataraman, Ian MacMillan

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Discover Your Products' Hidden Potential In Harvard Business Review (1996)
Author(s): Ian MacMillan, Rita McGrath

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Defining and Developing Competence: A Strategic Process Paradigm In Strategic Management Journal (1995)
Author(s): Rita McGrath, Ian MacMillan, S. Venkataraman

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Discovery-Driven Planning In Harvard Business Review (1995)
Author(s): Rita McGrath, Ian MacMillan

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The Role of Executive Team Actions in Shaping Dominant Designs: Towards the Strategic Shaping of Technological Progress In Strategic Management Journal (1992)
Author(s): Rita McGrath, Michael Tushman, Ian MacMillan

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Books

The End of Competitive Advantage: How to Keep Your Strategy Moving as Fast as Your Business (2013)
Author(s): Rita McGrath

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Discovery-Driven Growth: A Breakthrough Process to Reduce Risk and Seize Opportunity (2009)
Author(s): Rita McGrath, Ian MacMillan

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MarketBusters: Forty Strategic Moves that Fuel Exceptional Business Growth (2005)
Author(s): Rita McGrath, Ian MacMillan

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The Entrepreneurial Mindset: Strategies for Continuously Creating Opportunity in an Age of Uncertainty (2000)
Author(s): Rita McGrath

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