Ava Seave

Adjunct Professor

Finance and Economics

BA, Brown, 1977; MBA, Harvard Business School, 1982.

Joined CBS in 2003

Ava Seave

Office
315 Uris

Phone
212-854-3491

E-mail
as2486@columbia.edu

Fax
212-316-9180

Teaching and research interest

Professor Seave is a Principal of Quantum Media, a leading New York City based consulting firm focused on marketing and strategic planning for media and entertainment companies. As a Quantum Media principal, she has led numerous consulting engagements and has provided senior-level management consulting services to many companies in a broad range of assignments. Before founding Quantum Media with four others in 1998, she was a general manager at three leading media companies: Scholastic Inc., where she directed the Trumpet Club and Scholastic Specials business units, at The Village Voice where she was responsible for all non-advertising revenue and administrative management including circulation, shipping and distribution, list sales, print and on-line syndication and consumer advertising and public relations and at TVSM, the country's largest cable listings magazine. She started her career at Dell Publishing (a division of Doubleday) and as an editor at two horticulture magazines. Professor Seave's university teaching experience beyond CBS includes teaching at the Columbia Journalism School and at the New York University School of Professional and Continuing Education in the Masters of Publishing and E-management programs. Professor Seave is on the Board of Davler Media and Magnify.net. She is also on the non-profit boards of the American Poetry Review and DeLaSalle Academy.

CaseWorks

Contently: Evolution of a Media Start-Up: Spring 2014
Author(s): Ava Seave

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Scripps Networks' Integration of Recipezaar: Summer 2011
Author(s): Ava Seave

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Books

The Information Needs of Communities: The Changing Media Landscape in a Broadband Age (2011)
Author(s): Ava Seave, Steve Waldman

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The Story So Far: What We Know About the Business of Digital Journalism (2011)
Author(s): Lucas Graves, Bill Grueskin, Ava Seave

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The Curse of the Mogul: What's Wrong with the World's Leading Media Companies (2009)
Author(s): Jonathan Knee, Bruce Greenwald, Ava Seave

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