Len Sherman

Adjunct Professor

Marketing

Adjunct Professor

Management

BS (aeronautical engineering), MS (transportation systems), PhD (transportation economics) MIT

Joined CBS in 2007

Len Sherman

Office
218 Uris

Phone
212-854-7903

E-mail
ls2673@columbia.edu

Fax
212-854-3778

Teaching and research interest

Professor Sherman brings over thirty years of business experience and academic research on growth strategy, innovation and entrepreneurship to Columbia.

In addition to teaching at Columbia, Dr. Sherman currently serves as a Senior Business Advisor to Accenture on a variety of M&A and business strategy initiatives. Prior positions at Accenture include President of two Business Process Outsourcing units: Accenture Procurement Solutions and Accenture Learning. At Accenture, he also served as a founding General Partner of Accenture Technology Ventures (ATV), where he led Accenture's investment activities in Supply Chain Management, Procurement and eLearning. He sat on the Boards of Directors of five technology-based firms in the procurement, supply chain and eLearning domains. Prior to these positions Dr. Sherman also led Accenture's Global Strategic Services Practice covering client services in the Automotive & Industrial Equipment, Transportation & Travel Services, Food & Consumer Package Goods, Retail and Pharmaceuticals/Medical Products industries.

Dr. Sherman joined Accenture in 1995 from J. D. Power and Associates where he had been managing partner of the firm's management consulting practice and responsible for European business operations. Prior to that, he was a partner with Booz, Allen & Hamilton with responsibility for its U.S. automotive practice.

Prior to joining Columbia, Professor Sherman taught "Innovation and Enterprise Growth" in Northeastern University 's MBA program. He has published and presented widely on automotive marketing and distribution strategy, customer satisfaction measurement and effective approaches to corporate education. Dr. Sherman has a BS in aeronautical engineering, a MS in transportation systems and a Ph.D. in transportation economics, all from M.I.T.

At Columbia, Professor Sherman teaches "Entrepreneurship in Large Enterprises".

CaseWorks

IKEA in the US: From Big to Bigger: Fall 2011
Author(s): Leonard Sherman

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Alternative Approaches to Promote Corporate Entrepreneurship: Summer 2011
Author(s): Len Sherman

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Yellow Tail Wines: Breakaway Product Positioning: Fall 2010
Author(s): Leonard Sherman

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