World Business CaseWorks Abstracts
Summer 2008
Seoul Philharmonic Orchestra
This case follows the growth of Seoul Philharmonic Orchestra, and the steps taken by CEO Pal-Seung Lee to ensure the success of the organization.
Spring 2008
General Electric Capital International Services in India
But SIA could not rest on its laurels. With varying degrees of success, rival carriers were emulating its preoccupation with service. How could SIA retain its customer service leadership?
Spring 2008
Singapore Airlines: Continuing Service improvement
After years of continuing success, Singapore Airlines (SIA) had established itself as the leading carrier in terms of service.
Spring 2008
G. Accion: A Mexican Property Company
G.. Accion survived the Mexican financial crisis of 1994. It has continued to develop properties through a variety of financing mechanisms, including a public offering and joint ventures.